Persona runs AI-moderated interviews with canceling customers and surfaces churn drivers before more customers leave.
“When I oversaw churn at Lyft, customer interviews were crucial to spotting signals early and preventing churn”
Trusted by teams at
Use AI-moderated interviews to learn why customers are at risk, reduce repeat churn, and prioritize the fixes that matter.
Go beyond rate charts and exit surveys to hear why customers are considering leaving.
Persona probes on price, onboarding, competitors, missing features, and unmet expectations.
See ranked churn drivers and quotes your product, growth, and retention teams can act on.
I was impressed by the follow-up questions. It actually probed into why the user felt that way about the AI 2.0 features. The feedback from the AI interviews was also consistent with what I heard in the human conversations.
Misha Cornes
UX Researcher at Otter.ai
I'm really glad someone built this. There's so much value in being able to run more research with users — when users are available, without going back and forth with scheduling.
Boyu L.
Product leader at Odyssey
I remember a specific moment where the AI was kind of weaving its way to a particular question in a really good, smart way. It was smarter than I thought it was going to be and that my team probably could have been, since we just aren't experts in research.
Marci
Founder at Tio Magic
Will my users speak with an AI?
If it’s framed as an option — either you can talk to me or you can do this on your own time — I think people might actually choose to do the AI interview.
Misha Cornes
UX Researcher at Otter.ai